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rw solutions
◇ Case study · Freight network
Logistics AssociationsCase study · Logistics associations

RW Solutions.

RW Solutions had just acquired a freight-forwarding network and needed membership applications. Outbound was the priority, but they had no one in-house with the time or expertise to run it.

Growth Rhino built the list from public freight association directories and wrote to the leaders of each company about joining a trusted network for referrals, collaboration and partners abroad.

APAC
◇ Snapshot
  1. 340Interested replies
  2. 4Markets covered
The brief
Drive fresh membership applications for a newly acquired freight-forwarding network.
Who they needed to reach
Leaders at independent freight-forwarding companies.
Markets
Singapore, UK, UAE and Australia.
Channels
Cold email.
Timeline
Nine months, 2024 to 2025.
Before
  • A newly acquired network needing members
  • No internal resource or expertise to run outbound
  • Prospects spread across associations and directories worldwide
  • Outbound treated as guesswork rather than a system
After
  • 340 interested replies
  • A list built from FIATA and shipping-association directories
  • The membership case put to company leadership directly
  • A tested outreach system the team now runs itself
◇ What they had

Where they started

RW Solutions' prospects were independent freight forwarders spread across association directories worldwide. The team had no in-house resource or expertise to reach them by email.

◇ Plays · Target Account Pipeline

What we ran

  1. 01

    Where the list came from

    We pulled company lists from public freight association directories, including FIATA and the Hong Kong Shipping Association. We tested and changed the cold emails to company leaders quickly, then handed the system to the RW Solutions team.

◇ What changed

340 conversations with freight forwarders worldwide.

RW Solutions received 340 interested replies from freight-forwarding companies in four markets over nine months, 2024 to 2025.

The RW Solutions sales team followed up each interested reply with invitations to its webinars and promotions for its annual conference.

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◇ In their words
"Growth Rhino transformed outbound from a guessing game into a repeatable engine. Their data-driven tests, quick iterations, and clean hand-off now give us a steady stream of net-new conversations with freight forwarders worldwide, and a system we can keep scaling on our own."
Christian Rauber · Co-Founder and Director, RW Solutions
◇ If this is you

Start with a Growth Sprint.

Today we run this as Target Account Pipeline, one of five plays in a 90-day Growth Sprint, with something live by day 14 and a ship report every Friday. Book a call and we will tell you which plays we would test first.