Deliver Events runs matchmaking conferences for the logistics industry. Companies book a booth, and the Deliver team matches them with buyers and suppliers.
Growth Rhino ran cold email and cold calling to US logistics executives for Deliver Events for four months in 2024.
Deliver Events was launching a new conference in the US and needed to reach sponsors and exhibitors there. The team had never done outreach to the US market and needed a partner that could get results fast.
We sent each prospect a one-pager about the conference to gauge interest. Two days later, our SDR called everyone who engaged, qualified them and booked a meeting with Deliver's sales rep.
Our team booked 5 to 7 meetings a week for Deliver's sales reps, consistently, over four months in 2024.
The one-pager gauged interest. The SDR call two days later did the qualifying, so Deliver's rep only met prospects who had already been checked.
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Today we run this as Target Account Pipeline, one of five plays in a 90-day Growth Sprint, with something live by day 14 and a ship report every Friday. Book a call and we will tell you which plays we would test first.