Ayhan is the Founder of Growth Rhino. He writes about all things related to outbound & growth.
Marketing through personalized emails has emerged as one of the most effective ways to increase customer reach. However, it requires a good email marketing strategy to work for you. It is more than writing advertisements, putting keywords, and entering your card details. If you want the sales and inquiries flowing …
According to a recent study, out of every 100 people who have an email account, 99% open it every day to check what is happening. It is quite a bold statistic, and there is no doubt that email marketing is an efficient method to deliver your content for the products …
When thinking of cold email marketing, the first word that comes to mind is ‘unsolicited.’ After all, recipients we send cold emails to are people we have never contacted before. It’s fairly easy to attach the worth of a cold email to spam and a nuisance. Then why do ace …
Have you ever wondered what the difference is between a hard bounce and a soft bounce email marketing?Email marketing is an art, and it can be difficult to maintain a high-quality list for generating leads. Hard bounce vs soft bounce email marketing is often discussed in the industry, but what …
If you do not arrange for a face-to-face meeting in a sales process, closing a deal automatically becomes difficult. And, when it is about B2B deals, setting an appointment becomes all the more important. Since businesses are well aware of the changing trends, you need to get in front of …
Landing pages have proved efficient in driving traffic to business websites. They are very easy to create, and you can publish them in minutes with the help of multiple landing page creators on the market. The only tricky part is developing and designing a page that converts inbound traffic into …
Today, modern-day marketers understand only the basic difference between selling to a particular business and selling to a set of consumers. However, B2B (business-to-business) and B2C (business-to-consumer) marketing strategies differ a lot. They vary on several points like buying cycles, relation-building strategy, and communication methods. Understanding these differences can be …
