Webinar or live session attendance
Webinar or live session attendance is a buying signal: a target account attends a live session on a topic tied to the offer.
- Cohort
- Engineered
- Strength
- 4 / 5
- Decay
- 7 days
It is an engineered signal: we create it by building something the account wants to use, attend or answer, so no competitor sees it. In the signal loop it is the create step.
Example: 100+ FI webinars hosted by Ayhan.
The play
Run it as a working session, not a pitch; collect the question they asked; follow up on that question.
FAQ
We track it with Zoom/StreamYard, Clay, HubSpot. Run it as a working session, not a pitch; collect the question they asked; follow up on that question.