Email forward or new recipient
Email forward or new recipient is a buying signal: a reply comes from someone not on the sequence.
- Cohort
- Captured
- Strength
- 4 / 5
- Decay
- 3 days
It is a captured signal: the account does it on your own site, product or channels, often because of something you did earlier, so you only have it if you capture it. In the signal loop it is part of the identify step.
The play
The committee is forming; map the new person.
FAQ
We track it with Smartlead/Instantly, HubSpot. The committee is forming; map the new person.