Ayhan K. Isaacs

Ayhan K. Isaacs

Ayhan is the Founder of Growth Rhino. He writes about all things related to outbound & growth.


How to Map and Optimize Your B2B Sales Cycle

How to Map and Optimize Your B2B Sales Cycle for Increased Revenu

In order to be a high-performing B2B sales company, you need an excellent sales strategy. A great way to improve on your sales strategy is to map your sales process so that you know exactly how you need to optimize your sales cycles. Doing so will lead directly to higher …

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9 Outbound Lead Generation Strategies for 2022

9 Outbound Lead Generation Strategies for 2022

Lead generation has become such an important aspect of modern-day marketing those billions of dollars are being spent on it by businesses around the world. With 53% of marketers spending half of their budgets into lead generation, it won’t be hype if we call it the lifeline of businesses in …

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7‌ ‌Best‌ ‌Practices‌ ‌for‌ ‌B2B‌ ‌Outbound‌ ‌Sales‌ ‌Campaigns‌

7‌ ‌Best‌ ‌Practices‌ ‌for‌ ‌B2B‌ ‌Outbound‌ ‌Sales‌ ‌Campaigns‌

Not every time fish need to get stuck in your thorn itself. You have to make some effort to attract it towards the thorn. You also have to make the same effort to attract your customers to the business. If the Leading businessmen had also waited for the leads to …

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Demand Generation vs Inbound marketing vs lead generation - What's the Difference 

Demand Generation vs Inbound marketing vs lead generation

Demand generation, lead generation, and inbound marketing are the main steps of b2b marketing. These three steps are loved by marketers to get desired results in fewer efforts. According to expert market researchers, exact knowledge is important to raise efficient steps. Lack of knowledge may affect the response of your …

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Must Needed Skills to Become an Inbound SaaS Marketer

Must Needed Skills to Become an Inbound SaaS Marketer

It’s a common belief in the SaaS industry that if the product is good, it will sell itself. While it stands true in some aspects, you cannot underestimate the importance of having a skilled sales team besides you. It plays a significant role in growing your business. The SaaS marketers …

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What is Outbound Lead Generation, its Types and Processes?

What is Outbound Lead Generation, its Types and Processes?

Outbound lead generation is the most lucrative way to engage prospects who can be your potential customers. Usually, these customers do not know about your product and this gives you the opportunity to educate and convince them about your offerings. With the help of a sales representative, lead generation strategies …

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20 Important KPIs to Measure Successful B2B Marketing

20 Important KPIs to Measure Successful B2B Marketing

Performance metrics are crucial for any marketing campaign. After all, the ultimate indicator of a good campaign is not the production value or effort exerted but the impact it generated.You will find out that B2B Marketing has its own set of challenges. Thus, what determines success here is going to …

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