Benefits of Working With a Cold Email Outbound Agency
When you have a list of email addresses, do you know how to convert them into paying clients?Of course, you want your cold emails to have a chance. You don’t want them ending up in spam. You want the recipients to know your business exists. You are either currently lost …
Continue reading
7 Benefits of Infographics for Lead Generation That Are Unknown
Infographics are getting more and more popularity these days. They are being used by bloggers, entrepreneurs, and many others. But what are they exactly? Why are infographics effective and what are the benefits of infographics for lead generation?What are Infographics?Infographics are basically graphics that provide information to the viewers. The …
Continue reading
7 Effective Tips and Techniques for Reviving Dead Sales Leads
How do you revive a dead sales leads back to life? Or do you think more of it as a waste of time? No, no, no.Do not bury away your list of dead sales leads into the cold-case file just like that. Not just yet. There is more you can …
Continue reading
Qualified Leads vs Unqualified Leads
Lead generation is indeed helpful in marketing. However, if your leads do not convert into sales, then lead generation is worthless. In order for you to successfully chase down leads, you need to learn about qualified leads vs unqualified leads.What Is Qualified Leads?Qualified leads are prospects with concerns that can …
Continue reading
Lead vs Prospect vs Opportunity – What’s the Difference?
Lead generation is part of marketing. It is the process of piquing the minds of potential customers and getting their attention. It influences their decision-making so that they would be interested in making a purchase of a product or service.When studying lead generation, it is crucial to determine lead vs …
Continue reading
Get a Boost in B2B Marketing with Hyper-Segmentation
What is hypersegmentation marketing, and how can it help your B2B business? Along with this question, we also cover hyper-personalization in this post. That is because hyper-personalization and hyper-segmentation work together in achieving a tailored experience for customers. That is, to optimize your hyper-segmentation strategies, you also need to use …
Continue reading
SaaS Pricing Models- A Complete Guide
Pricing models for SaaS products and services are distinct from pricing models people have been accustomed to. For SaaS, pricing is usually based on repeated subscriptions of software services, features, plans, etc. As a software marketer, your task is to know the best SaaS pricing strategy and model applicable to …
Continue reading