Our Growth Marketing Services for B2B Organizations
Growth Strategy
Developing a Holistic Growth Strategy
Developing Go-to-Market (GTM) for new products or services
Developing a comprehensive Demand Generation plan
Outbound Marketing Services & Operations
GTM Engineering Workflows using Make.com / Clay / N8N
Cold Email Outreach Campaigns
Linkedin Automation Campaigns
Cold Calling Campaigns
Prospect List Building
Cold Email Deliverability Analysis
Conversion Copywriting
Inbox Management
Appointment Setting
Account Based Marketing (ABM)
Campaign Management
Sales Automation
Growth Rhino is an outstanding resource for any company that wants to hit the ground running and build a strong foundation for prospecting. They helped us formulate multiple prospecting strategies and gave us advice on all the stages of our sales funnel. They also made us aware of new categories that we should be pursuing. They are great partners overall !
Our Process to Get Results is Structured and Data-Driven
Stage (1) Ideate
This is where we help you clearly define your target audience & break it up into specific personas.
After that we brainstorm relevant messaging per persona.As we are doing this, our team will start setting up your email infrastructure based off your requirements. This includes domain/IP warmup and the necessary tools
Stage (2) Experiment
Once messaging and the audience is decided, we begin experimenting.
To do this we launch 'micro' campaigns and review the results in a qualitative manner.
The goal is to identify (with data) messaging that resonates with the respective audience/persona.We will also identify which marketing channels compliment your email campaigns (eg. social, content, landing pages, ads).
Combining email with other channels drive up conversion by nearly 3X.
Stage (3) Scale
Once the right cadence and messaging has been identified. We focus on the 'winning' campaign(s) and amplify.
Stage (4) Optimize
We optimize and measure for one metric - prospects that are interested in a conversation (for outbound), or number of purchases/activations (for email marketing).
This is done by frequently reviewing a campaigns performance to understand why we got these specific results and extrapolate valuable insights.
These learnings are utilized in the launch of the next campaign ...and the process begins again!
Growth Rhino is competent in what they do. It's the first time ever that we work with such vendor (and we have worked with 5-6 more previously for maximum 2 months each) for almost 1 year. Another great thing is that Growth Rhino is very flexible and can customize their approach to any customer and are always happy to do something that initially wasn't on the roadmap.
What is the difference between cold email outreach and email marketing?
Cold email outreach is to communicate with people you would like to know. Similar to a cold call - but instead of using a phone you are using email. You are using a specific mailbox(es) to communicate with your prospects
Email marketing are the emails you get from a company when you opt-in for a subscription of some sort. This could be a daily/weekly newsletters, receipts, reminder emails etc. You would use email marketing tools like Mailchimp, Klaviyo, etc.
Cold outreach seems spammy - what are you doing to make sure your emails land in the inbox?
Cold outreach is a powerful tactic to propose a business partnership. Unfortunately many do not know how to use it properly. We are used to being mass emailed from overseas companies that hold no relevancy.
We do not do that.
We research your industry, understand your value proposition and communicate that to your ideal prospect. We have a specific methodology to ensure your emails land in the inbox.
What makes a good cold outreach sequence or structure?
Successful outbound prospecting comes down to four core principles:
(1) Technical Email Infrastructure: Set up your email environment properly to ensure high deliverability. This includes purchasing secondary domains, configuring SPF, DKIM, and DMARC records, and warming up inboxes gradually. Limit each inbox to no more than 15–30 emails per day to avoid spam filters. Use a diversified setup—mix inboxes across providers like Google Workspace, Outlook, and even private mail servers—to reduce risk and increase sending capacity.
(2) High-Quality Prospect Data: Your list should be clean, up-to-date, and laser-targeted. Irrelevant or outdated data not only hurts performance but can damage sender reputation. Prioritize verified emails, accurate firmographics, and intent-based signals whenever possible.
(3) Channel-Optimized Messaging with Clear Relevance: Your messaging must speak directly to the prospect’s pain points. It should be specific, problem-focused, and adapted to the platform (e.g., concise and conversational on LinkedIn, more structured in email). Avoid vague value propositions—clarity and context are key to grabbing attention and prompting engagement.
(4) A Compelling, Low-Friction Offer: Craft an offer that’s too good to ignore. As Alex Hormozi puts it, a "grand slam offer" is high-value, low-risk, and clearly solves a meaningful problem. In cold outreach, your offer should motivate immediate action—whether it's a pilot, audit, or short discovery call—by making the benefit obvious and the next step easy.
How does your cold email outreach process allow you to be compliant with international data privacy laws?
Our process allows us to be compliant with CASL, GDPR and CCPA. We only email business email addresses, place an opt-out link on all communication, do not email people who have opted out previously and always ensure your messaging is relevant with a business/professional reason for the outreach.
Do you work with B2C companies?
No, we exclusively work with companies targeting B2B prospects. Email prospecting for B2C audiences is restricted under various privacy regulations and is not supported in our engagements.
What should my average deal size be to cold email our ideal prospects?
Ideally the average annual contract value for your product/service should be a minimum of USD 5,000. Otherwise the unit economics will not make sense. If your deal size is less than USD 5,000 dollars you can still use cold email to acquire new customers - but it would not make sense to hire us.
Do you provide data for our ideal prospects when doing outbound cold emails?
Our engagements include the cost of sourcing prospect data tailored to your requirements. Pricing will vary based on the type of information needed and the volume of contacts. Generally, the more data points required, the higher the cost per record. We’ll walk through these variables in detail during our discovery call.
Are you using any proprietary tools?
We leverage a range of trusted SaaS tools to set up and manage your campaigns, with tool selection tailored to the specific type of engagement. A full list of tools will be shared during your onboarding or kick-off call. Our stack includes Clay, Make, n8n, custom GPTs, Zapier, Airtable, Webflow, Smartlead, Instantly, HeyReach, Zerobounce, AdCreative AI, and many others.
How much does your agency charge?
It’s straightforward—once the scope of work is finalized, we establish a monthly retainer. Our agency fees start at USD 12,000 per quarter and may vary depending on the engagement scope.
How long are your engagements?
Our engagements typically range from 3 to 24 months, with most clients working with us for an average of 6 to 9 months. Our role is to build a strong outbound system and guide clients in activating and scaling the outbound channel. As companies grow, they often internalize these systems and continue to build on the foundation we’ve helped establish
Do you only work with SaaS companies?
No, we work with any company that needs support with prospecting. Feel free to explore our case studies—many highlight non-SaaS clients, including startup accelerators, professional services firms, and digital agencies
Do you offer any guarantees or pay-per-meeting option?
We do not offer a pay-per-lead model or performance guarantees. This is because our focus is on experimentation and iterative learning—especially important for early-stage companies that haven’t yet achieved product-market fit. Our strength lies in developing scalable outbound campaigns from the ground up.
We invest significant time helping clients optimize their outbound funnel, which includes crafting effective messaging, refining target personas, and shaping compelling offers or calls to action. This strategic foundation is critical to long-term success and requires thoughtful testing and adjustment.
What would my ROI be like from using Growth Rhino's services?
ROI is a question that comes up a lot. Use thiscalculator to understand what financial outcomes could be achieved.
Growth Rhino has been instrumental for us to grow our business. The team is knowledgeable, friendly, and extremely responsive. I love the fact that we're continuously learning and improving our strategies. We set aggressive targets for the team and so far we've knocked them out of the park!
I had the pleasure to work with the Growth Rhino team and if I have to summarize the experience: a fast-paced co-learning experience that focused on hypotheses and experiments. What I liked the most is that the team is fast and we’re able to achieve a lot in a short period of time.
